VIDEO PREMIERE: ‘GEORGIA’ BY FAMILY JOOLS
Britain’s grooviest trip rock band, Family Jools, have a new single, ‘Georgia’ for the first of August 2020’s five weekends. They were set for this year’s SXSW Festival, perfect for their Wild West (Bristol) Americana sound but continue to forge new futures, with this dreambeat new release (and it’s cosmic lockdown video).
Having startled last year’s Sound City and The Great Escape in 2019, Family Jools were in festival demand this year, pre Covid. Alongside a few select live sessions, the band have been writing steadily. ‘Georgia’ is the first track from those writing sessions.
Support for the band has come from all directions including Fresh On The Net, Radio X and BBC Radio 6 with Steve Lamacq noting that their sound “sets it apart from a lot of things happening now.”
They have already been compared to various greats including The Band and Gram Parsons. As critics attempt to classify their impassived live shows, The Beatles, Big Star and the vibes of classic Northern Soul have been mentioned. I have been so lost for words having caught them quite a few times, that I said they sounded “High Purple and Orange”.
I imagine that in a parallel universe, Carole King and James Taylor are blissing out together while listening to funky ‘Georgia’. Gorgeous pop that fans of the Beta Band can appreciate, it sounds like sunset on a summery outdoor festival day.
Our last Family Jools live joy moment was in November. This is one of the back stories of TheZineUK doc – where artists develop into something spectacular, organically while rising under the radar. We are not a Fertile Envoronment in name only. Treasure this cosmic heat:
Words: Caffy St Luce